LINE SKIS AND NAPSTER AIM TO KEEP MOUNTAIN VIBES HIGH WITH NEW PARTNERSHIP
SEATTLE (January 25, 2017) – Followers of the LINE Traveling Circus series know better than most that a solid soundtrack is just as important as the skiing it’s backing up. Thanks to a new partnership with Napster, now a legit, global music streaming service, LINE aims to make it even easier for fans to find and access the music that’s streamed daily by their favorite brand and pro skiers alike.
Found on both LINEskis.com and Napster’s desktop and mobile apps, fans can enjoy content from a selection of LINE featured skiers. Each athlete will obsessively curate their current favorite tracks into a Napster playlist and publish the selection alongside a bio, photos and their favorite LINE products.
Beginning today, the partnership kicks off with established artist and skier, Eric Pollard, known by many as a key component of LINE’s look and feel. With additional experience in film production and editing, Eric knows a thing or two about selecting cuts for the perfect soundtrack.
In addition to featured playlists, LINE and Napster will host a monthly photo contest through social media that will extend into the summer. Fans will have a chance to submit entries to win select soft goods and ultimately have a chance at a pair of custom-designed skis with graphics by skier and local artist, Charlie Cultrara. Follow @LINEskis and @napster on Instagram and Facebook for rules on entering.
LINE followers can enjoy a free trial of Napster for 30 days, featuring unlimited streaming of millions of songs, radio stations and curated playlists, then $9.99/month after. For more information, please visit LINEskis.com/napster.
About Napster: Napster is one of the world’s leading premium subscription streaming music services. Available in 34 countries, Napster gives members unlimited ad-free access to the music they love anywhere, anytime and on any device – online or off. Whether on the slopes, at home, at work, or in the car, Napster subscribers can download playlists and tracks from a catalog of 40 million songs, and tap into the power of our global Listener Network, to connect with like-minded music fans and discover new music they love every day. Napster is headquartered in Seattle, with offices across the U.S. Latin America and Europe, and its respective logos are trademarks or registered trademarks of Rhapsody International Inc. Follow @Napster on Instagram, Twitter and Facebook, and learn more at www.napster.com.
Napster PR Contact: Sarah Tobis – email@example.com
LINE PR Contact: Jake Hanson – firstname.lastname@example.org
The end of the
world year is here and while we’re looking ahead to 2017 – here’s a look back at 10 #MoreFunner things that happened in 2016!
The LINE team descended on the Summit at Snoqualmie for the annual teamshoot. Tricks were thrown, laughs were had.
Catch more of the action in the first episode of LINE Traveling Circus’ 9th Season – Washington TC!
2. Will Wesson – XGames Gold Medalist
Will Wesson, long known for his rail skills, claims the gold medal in XGames inaugural Real Street video competition.
3. World Record Holder Tom Wallisch
Tom Wallisch also had a huge season, releasing Vice Versa and becoming the world record holder for sliding the World’s Longest Rail!
4. Eric Pollard reshapes skiing, again – The Pescado
Longtime LINE collaborator and skier, Eric Pollard debuted one of his most unique designs ever, the LINE Pescado.
5. LJ Strenio is XXXtreme!
LJ Strenio is one among a few skiers casted as stunt doubles for Vin Diesel’s new XXX Movie, XXX: Return of Xander Cage! He’s documented the experience for Powder Magazine HERE in Welcome to the Jungle.
6. Colter Hinchliffe’s Sandstone & Snow released by TGR
“Last winter, instead of exploring Alaska, British Columbia, or Japan, Colter Hinchliffe found himself in another outdoor paradise: Moab. Few would think of the sandstone paradise—a mecca for climbing—as a place to push one’s ability skiing. However, Colter was inspired by the terrain and grabbed a pair of skis to explore the peaks of the La Sal mountain range.” READ MORE AT TETON GRAVITY.
7. Repeat Offender, Leo Taillefer wins GoPros Line of the Year…again!
Frenchman Leo Taillefer wins GoPro’s LINE of the Winter again after continuously dropping edits every month that are equal parts pucker moments and jaw dropping feats.
8. Hadley Hammer sends it in Teton Gravity’s Tight, Loose & more!
Hadley Hammer has been consistently going 100% each season and it’s definitely shown this past season – between her segment in TGR’s Tight, Loose, her artic adventures in Girls Gone Polar and her own featured podcast on Powder, Nausicaa Cast – you better watch & listen!
9. Andy Parry’s Tell A Friend Tour
Andy Parry’s Tell A Friend Tour returns for it’s 3rd season! Join Andy and the crew for pizza, prizes and fun at some of your favorite resorts in the Northeast & Midwest!
10. Movie of the Year – Level 1’s Pleasure
Level 1 Productions 17th release, Pleasure, wins Powder Magazine’s Movie of the Year, thanks in part to the ridiculous segments from Will Wesson, Sami Ortlieb, Khai Krepela, LJ Strenio, Rob Heule, Pär Peyben Hägglund, Garrett Russell and friends.
Drop In, Join In – 2017 LINE SKIS
For 21 years our door has always been open, welcoming every skier and any idea; never denying or dismissing. This is what has kept us young and progressive. Our ranks have grown, our gear has expeanded and change has been constant in our never ending pursuit of our goal from the beginning – to make skiing more funner.
For 2017, we’ve continued to stay true to the original drive of making skiing More Funner, working with athletes & artists to deliver some of the most inspiring skis yet – the innovative Pescado, all-new promodel from Tom Wallisch, Supernatural 86 and the Honey Badger.
WATCH & LEARN: The All New Pescado from Eric Pollard & LINE
/pes.’ka.do/1. A fish that has been caught. This ski is a fish out of water! A directional surfy ski has been in the mind of EP for years. With bamboo sidewalls, Partly Cloudy Core™, a veneer topsheet with a timeless graphic, the Pescado fuses the best of surfing, art and skiing. (158-125-147 / 180cm)
Tom Wallisch with his promodel, the Tom Wallisch Pro in Austria.
The new Tom Wallisch Pro ski is all Tom. The Early Rise™ and Early Taper™ in the tip and tail create a low swing weight that is unrivaled, while its super stable Maple Macroblock core make it sturdy enough to handle any damage that massive tabletops and 30-foot closeout rails can dish out, all while being a fun and playful ski for the entire mountain. The Carbon Ollie Band™ gives it plenty of pop so skiers can launch off kickers and onto rails with ease. At 90mm underfoot and available in three different lengths (164cm, 171cm and 178cm), this ski is the perfect size to ride anywhere. Available for younger shredders is the Tom Wallisch Shorty, a full wood core ski bearing the same graphics as the TW Pro and featuring equal height tips and tails. (117-90-112)
The All New Supernatural 86
The new Supernatural 86 brings the responsiveness and stability that the Supernatural series is known for to a slimmer profiled ski. Its stable Maple Macroblock core, firm Directional Flex and centered Metal Matrix™ make this beast a solid option for a long day of frontside charging. Whether arcing turns down groomers first thing in the morning or blasting through late day crud, the Supernatural 86 can handle it all with ease.
The All New Honey Badger
The all-new Honey Badger is… well, it don’t give a sh*t! Made to be tough as nails, given a simple design, a bomber bamboo core and an affordable price – this package has the bit it needs to kick ass in the park, streets and entire mountain. The Honey Badger. (120-92-116)
BONUS: Make sure to follow “LineSkisYo” on SnapChat to see all the behind the scenes this season!!
The film is available everywhere click on of the links below to get inspired (we recommend the 4k version).
MGO (this is 4k Resolution!): mgo.com/details/movie/after-the-sky-falls-2015/MMVA220448D8B6D207D37262289540F1568B
Vimeo on Demand: vimeo.com/ondemand/aftertheskyfalls
“After the Sky Falls” – Watch the Trailer!
“After The Sky Falls” captures the skiing of Eric Pollard, Chris Benchetler and Pep Fujas. Two years in the making, the film is not an epic portrayal of the sport, but instead is an attempt to relate to and inspire everyday skiers. This motion picture is not a dramatic narrative piece, it’s not a energy drink commercial, it’s not meant to make the skiers in the film into heros, it is simply a film that documents the Nimbus crew’s unique approach to skiing, and their focus on fun and creativity.
LEARN MORE: Eric Pollard’s Pro Model Collection >>
On October 6th the film will be available for purchase on iTunes, Vimeo On Demand & Amazon.
“After The Sky Falls” captures the skiing of Eric Pollard, Chris Benchetler and Pep Fujas. Two years in the making, the film is not an epic portrayal of the sport, but instead is an attempt to relate to and inspire everyday skiers. This motion picture is not a dramatic narrative piece, it’s not a energy drink commercial, it’s not meant to make the skiers in the film into heroes, it is simply a film that documents the Nimbus crew’s unique approach to skiing, and their focus on fun and creativity.
SEE THE IMAGERY FROM #AFTERTHESKYFALLS
Just in time for winter’s arrival– Eric Pollard announces new work & a new website which feature all your favorite artwork which has given depth to LINE’s graphics for some time now – among them this year’s 2015/16 Sir Francis Bacon and All-New Mordecai.
Dive into the release below for more info and be sure to check out the new website at EricPollardDesign.com
Mount Hood, Ore. (July 28, 2015) –
Eric Pollard Expands Artistic Collection with Launch of Redesigned Website
New online offerings allow fans to purchase Pollard’s full catalog of work
Designer, filmmaker, artist and all-around influencer of style, Eric Pollard, is proud to announce the complete overhaul of his website EricPollardDesigns.com. Not only does the new site offer original pieces of his stunning oil-on-canvas artwork, including the original painting that inspired the graphics on the newly redesigned 15/16 Sir Francis Bacon ski, fans of Pollard also have the chance to collect prints, apparel and accessories that the revered artist and skier has created over the last decade.
“Eric and his work are an essential component in the makeup of Line skis,” said Line Global Brand Director Josh Malczyk. “His attitude, style and artwork help us make skiing MORE FUNNER on a regular basis.”
A longtime Line skier, Pollard has been a part of the Line family for most of its existence. Beyond representing the iconic ski brand as an athlete, he has cemented his name in ski culture by designing the graphics and shapes of his pro-model skis since the early 2000s. His creativity has pushed the status quo in the ski world to new heights and played an important role in building Line’s reputation as an industry leader in style and quality.
In addition to time spent in his at-home art studio, Pollard has been hard at work editing the latest creation from his film company Nimbus Independent. After the Sky Falls, scheduled to release this fall, chronicles Pollard’s on-snow exploits over the last two winters.
“Having such a busy schedule doesn’t bother me. In a way it actually helps me organize all my projects,” said Pollard. “ When I’m not painting or editing the movie I get to spend time with Line’s engineers and design team. I’m stoked that I can pursue all of my passions with their support.”
Verde Brand Communications
As featured in the 2014 Freeskier Magazine Buyer’s Guide:
“Line Skis: Powered by Divine Inspiration”
“J, I have to talk to you about the ski, the biggest ski ever.”
So begins an email written from Eric Pollard to Line Skis founder Jason Levinthal. The excerpts that follow give a glimpse of a goosebumps-inducing plea to fulfill a vision. The email is a golden nugget of skiing history.
“Line has always been the most progressive company in skiing. This year we need to jump to the future and capitalize. I am a prophet, and I can see that if we do, we will set a trend in skiing that everyone will follow. We have to act first.”
Pollard goes on to describe some of the specifics of a new ski, including dimensions, and lays out his plan to crush heli trips the world over. He spoke of “first track fakie 720s and 540s off cliffs,” from Alaska to Norway. “I know you think that this ski is crazy, but please have faith. Please make this your main objective with me. We will honestly change everything,” Pollard’s message read.
The Line Skis Squadron. Photo by Rocky Maloney
Precisely five hours later, Levinthal responds, “I’m feelin’ it! As you wish… prophet.” And so the Prophet 130 was born. It would go on to influence a series of skis that dominated modern freeride ski design, winning countless awards and opening the door for what we call freeride skis today.
The now 12-year-old exchange exemplifies the role that Line Skis has played throughout freeskiing’s rise to the mainstream. It’s a brand that’s never been afraid to stir the pot. Experience gained along the way now informs the production of quality sticks that suit a variety of different skiing styles.
“We have two decades of freeride and freestyle innovation under our belts. We’ve been there through the rise and the changing tides of skiing,” says Josh Malczyk, global brand director. READ MORE >>
Professional skier & artist Eric Pollard is a world traveler, an explorer of the far-off and a seeker of deep snow. Pollard has logged countless miles finding the hidden stashes of powder, documenting them on film for web series and feature films. In honor of our partnership with Alaska Airlines, we thought we’d ask him to put together a “top ten” of everything and anything travel related – some of it a “how to” and some of it a means to inspire you to get out into the wilds.
Here’s his compilation of all things travel:
Top Five Images to Inspire:
Rad pic, over under with two great skiers. – Eric
I like that older edit, reminds me of a fun day on my home mountain. – Eric
Trying to do surf shoe slashes is one of my favorite things to do on skis. – Eric
Coordinates was a movie I filmed and edited this winter, pretty stoked on how it turned out. – Eric
“Got to love a good portrait.” – Eric
Top Five Things to bring on a long weekend:
1. Sliding Tool (i.e; skis, snowboard and/or surfboard)
WATCH: Eric Pollard discusses the Magnum Opus
After years of development, we’re happy to offer the Magnum Opus (view product) for the 2015 winter season. Since 2010, skier & artist Eric Pollard has tested countless iterations in order to craft what is now known as the Magnum Opus, the best and lightest powder ski.
“The goal of the Magnum Opus was to create a ski that had the same feel as the Mr. Pollard’s Opus ski, but with increased float,” said Pollard. “I approached the design with a few ideas on how to accomplish that: larger waist width, longer length and a new tip outline and profile.”
Award Winning. DSV Aktiv & Freeskier Magazine’s 2015 Editor’s Pick
The Magnum Opus incorporates the new Cloud Core, a futuristic material which combines balsa and flax seed composite to give the ski its unfathomable “lighter-than-air” feel. Additionally, the Early Rise and Early Taper tip shape and profile design creates a perfect powder ski which floats through the deepest snow with minimal effort. At just 4,200 grams (9 pounds, 4 ounces) per pair, the 188-centimeter long, 124-millimeter waisted Magnum Opus sets a new standard for lightness and versatility for powder skis.
Shown: Engineer Jed Yeiser, Marketing’s Eric Newgard & Eric Pollard
Nimbus Independent has just released its digital short, “Coordinates.” Watch it now below!
From Nimbus Independent:
“Our latest movie ‘ [COORDINATES] ‘ was shot entirely on the GoPro Hero 3+ camera, by Eric Pollard, Chris Benchetler, and Pep Fujas. Filmed on location in Hokkaido, Japan – Pemberton, British Columbia – and Mt. Hood, Oregon. Nimbus collaborated with artist and producer “Tired Eyes” to create a unique soundtrack scored specifically for the production. This movie is a brief look at skiing from each athlete’s perspective, and is an attempt to give our audience a better idea of what to expect when our two year movie project ‘After The Sky Falls’ drops next fall.
‘We don’t take ourselves too seriously at Nimbus, for us it’s all about capturing skiing in a way that feels like a day on the hill with friends.'”
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- LINE Goes Wild In The Streets
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